Meet the Team Monday: Digital Content Marketer

Happy Monday everyone! We hope you’re having a great day and are looking forward to having a productive week ahead. We’ve got another post in our Meet the Team Blog series this morning. We really value our talented team of vibrant digital marketers, and we thought we’d introduce them to you. We’ve already showcased lots of our brilliant team members so far in the series, and this week we’re chatting to Naomi, who is part of our growing marketing team.

Naomi McLaughlin, our Digital Content Marketer. 

What is your position at Zymplify? 

Digital Content Marketer.

How long have you worked here? 

One year.

What does a typical day at Zymplify involve? 

Every day is different at Zymplify, which is one of the reasons why I love working here. The morning typically starts off with checking emails, checking our social media profiles and replying to any comments or queries. I’ll then create some social posts for that day and schedule them out. I could be in meetings with other teams at Zymplify, and seeing what content they need me to create.

Creating content is always so different here at Zymplify. I could be writing blog posts one day, creating how-to guides the next or planning a webinar series. There is always so much to be doing so the days just fly by.

How/Why did you get into Digital Marketing?

I am a trained Journalist and was working at a local newspaper before I came to Zymplify. However, the world of print media is under threat and I knew digital was the way forward. I took the leap and started at Zymplify, and I haven’t looked back.

What did you study at university? 

I studied a degree in Fashion Marketing, and then went back to study Journalism.

What do you enjoy the most about your job? 

That every day is different, and I love that you’re treated like you are your own boss. As long as you’re getting your work done, and it’s up-to-scratch, you’ll never have an angry manager looking over your shoulder.

What’s the most challenging part? 

Keeping up-to-speed on changing trends can be difficult.

What kind of skills do you think you need to succeed in Digital Marketing? 

With regards to content, you need to have attention to detail. You also need to be creative and willing to try new things to grab your audience’s attention.

Quick Fire Questions – pick one or the other:

Chocolate or Crisps? 


Wine or beer? 


Summer or Winter? 


Facebook or Instagram?


iOS or Android?

I always was an iPhone user but changed to Android last year. I miss my iPhone though, I hate to admit it.

New clothes or new phone? 

New clothes always!

Football or Rugby? 


Online shopping or shopping in a store

Shopping in store – I hate having to wait on them to arrive!

Housecoat or dressing gown?

Housecoat always!

Tea or Coffee? 


If you want to be a part of the Zymplify team, check out our current vacancies here.

More from Zymplify

What is a content strategy and how do you create one?

The development of Zymplify

NEW LAUNCH: Zymplify 3.0

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