A co Londonderry marketing software business is creating 15 jobs after landing £1m from US investors.
Zymplify, which is based in Portstewart and produces software to help businesses automate and simplify advertising and marketing, secured backing from Boston entrepreneurs John Campbell and Steve Lesser.
Michael Carlin, the chief executive of the company, said: “We set up the business in 2013 and already have a team of talented people.
Research shows that the average enterprise company uses more than 200 SaaS applications, while even mid-sized businesses typically maintain 40-60 different tools. Each one comes with its own login, dashboard, learning curve, and monthly invoice.
Taking Buyer Intent to the Individual Level Let’s be honest—B2B marketing has made tremendous strides with buyer intent data. We’ve developed sophisticated ways to identify which companies are researching solutions in our space, giving marketing
Zymplify finds your business qualified prospects who are actively looking for your products or services and gives you a complete toolkit to connect with them and close sales at speed. It puts you in control.
