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As a marketer in 2019, you need to would help if you keep your buyer personas at the forefront of all your marketing efforts. You need to think about their problem, what solutions they are actively
There is a reason why you’re never more than two streets away from a Starbucks or a McDonalds. Being visible in more locations means more awareness, and more opportunity for your prospect to buy from you.
You’ve heard the term, your competitors are using it, but what’s stopping you from jumping on to the marketing automation bandwagon? Ok, we understand you might not know much about it, or you don’t know how
What did we ever do with our social media? It is such a massive part of our lives, both personal and professional, in the ever-evolving digital landscape we live in. Why? Because it’s effortless, and most
Lead generation has changed dramatically with the skyrocketing use of social media. In particular, the abundance of information readily available online has led to the rise of the “self-directed buyer” and the emergence of new ways
Email marketing is an effective way to keep potential customers, and already existing customers, engaged and informed. It’s a very effective way to keep businesses and their customers connected, by delivering important information as and when
Website magnets are engagement tools that should be tactically used to provide value and enhance user experience. These magnets grab the attention of the website visitor the moment they need an answer to a question or
As marketers, we know that effective mobile marketing is no longer an added extra, but an absolute necessity in today’s growing digital world. We are a world of scrollers, swipers and tappers and we use our mobile
Have you noticed how all the ‘big dogs’ in your industry post video marketing content so much more than anyone else? We totally get it – creating and posting consistent video content can be frustrating and difficult.
Reports have shown that video is the most in demand and popular form of content online today, with more and more businesses, including it in their marketing strategy. People don’t always have time to read lengthy articles
