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Email marketing is still one of the most popular forms of digital marketing, but how you should approach it has changed in recent years. Long gone are the days when you’d send out thousands and thousands
Creating engaging and educational content is the key to an effective inbound marketing strategy. The content is the hook that will encourage people to find out more, and convert into leads. Therefore, it must be nothing
What your website looks like on a mobile device is incredibly important in 2019. Did you know that mobile devices drive 80% of global internet usage? If you haven’t already, you need to check what your
As we move deeper and deeper into the digital revolution, there are more opportunities to generate a steady stream of leads than ever before. Between social media, your website, automated journeys, blog posts and everything in
Multi-channel marketing is one of the most critical aspects of effective marketing in 2019. With the amount of competition and ‘noise’ on the internet, you have to get in front of your potential customers more so
There are four main phases of any successful inbound marketing strategy, that any successful marketer should base their marketing efforts around. If you know a thing or two about marketing in 2019, I’m sure you’ll know all
Inbound marketing in 2019 can be overwhelming, but there is a huge array of tools that we can use to help our digital efforts. Many marketing tools can aid productivity in a very cost-effective way. A
You’ve heard the term, your competitors are using it, but what’s stopping you from using marketing automation as part of your inbound marketing strategy? Ok, we understand you might not know much about it, or you
Here’s another instalment of our Meet the Team series for you, and this week, we’re chatting to Becky, our Head of Business Consulting in Belfast. As always, we love showcasing our staff, as we’re really proud
We are so excited to launch the brand new Zymplify Academy. We are passionate about our clients, and while we are here to ‘do everything for you’, we also love teaching our clients to create effective
