Top B2B Lead Generation Techniques
Just like everything with digital marketing, lead generation trends change all the time. It’s important to stay up to date with what people are currently interested in so that you can create the most seamless and
Category: Lead Generation
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Top tips for creating a winning landing page
Effective and engaging landing pages – also known as a lead capture page –are one of the essential elements of lead generation and help turn lots of website visitors into customers. Email, social media, and ads
Four Top Digital Marketing Trends for 2020
Digital marketing trends are continually evolving and developing. As a Digital Marketer, it can be difficult to stay on top of everything and try to drive revenue. With changes to algorithms and constant updates, digital marketers
Four benefits of Buyer Intent Data
Buyer Intent Data is the secret sauce to lead generation in 2019 – secret being the keyword. Not everyone has tapped into the multitude of benefits it can bring you and your business in today’s highly
8 Ways to get More Social Media Followers
[et_pb_section admin_label=”section”] [et_pb_row admin_label=”row”] [et_pb_column type=”4_4″][et_pb_text admin_label=”Text”]Building up your followers on social media is a key goal for many companies. A strong presence on social media can dramatically raise the profile of your brand, as well
Buyer Intent Data and G2 Reveal
Buyer Intent Data and our catalogue of Reveal Tools are some of the latest developments we have added to the Zymplify platform. In this short blog post, we’re going to introduce you to G2 Reveal, and
B2B Blogging for Beginners
Only 33% of B2B companies are using blogs, despite 77% of internet users reading them regularly. Studies have shown that internet users in the US spend 3 x more time on blogs than they do on email. This
How to use content marketing effectively
Inbound marketing is considered to be one of the best ways to attract, convert and delight modern consumers. At its core, inbound marketing is about attracting potential customers and pulling them towards your brand, rather than
Buyer intent data: What is it and how to use it
The use of buyer intent data is becoming more and more popular as businesses around the world use it to drive their sales and boost marketing initiatives every day. However, there is still a hugeportion of
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Lead generation in 2019
Lead generation has changed dramatically with the skyrocketing use of social media. In particular, the abundance of information readily available online has led to the rise of the “self-directed buyer” and the emergence of new ways