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Welcome to the future of buyer intelligence. We’re excited to introduce our latest intent offering – Content Intent. It’s a breakthrough addition to our robust buyer intent toolkit, and is designed to help you connect with
In today’s challenging and unpredictable business environment, achieving consistent growth and profitability can seem like a daunting task. The stark reality is that nearly 76% of businesses cease trading within the first two years. The differentiating
Navigating these turbulent economic times, where growth forecasts are set at a humble 1.7%, is no easy feat. High inflation and the ongoing challenges of post COVID-19 make it even more daunting. Especially as go-to-market strategies
Churn – the silent and stealthy assassin that subtly undermines your SaaS customer base. It’s an aspect of business most of us would prefer to sweep under the carpet, yet its impact can be devastating. Research
So, you might have heard rumblings about this thing called “Revenue Operations” (RevOps) in the ever-changing world of SaaS. But did you know it’s not just a fancy buzzword? It’s actually a game-changing strategy that can
In today’s rapidly evolving digital marketplace, the SaaS industry has become a crowded landscape. The competition continues to escalate, and standing out has become increasingly challenging. Winning new customers is not a cakewalk, and it’s here
Demand Gen, ABM, Sales Outreach and most relevant RevOps go-to-market activities require a robust content development schedule, especially in the B2B space. When you’re a team of one or just a handful of marketing and sales
In today’s competitive business landscape, successful companies recognize the importance of aligning their sales and marketing teams to optimise revenue generation. However, achieving true collaboration between these two departments can be challenging. The traditional lead-handoff process
Introduction In a world where rapid tech advancement and shifting customer expectations are the order of the day, steering your SaaS company on a successful scaling journey can seem like a Herculean task. But don’t fret.
In our whirlwind, digital age, the magic of marketing automation can transform your RevOps from its chrysalis to a resplendent butterfly. Not convinced? Here are the awe-inspiring top 8 benefits of weaving marketing automation into the
