Lead generation in 2019

Lead generation in 2019

Lead generation has changed dramatically with the skyrocketing use of social media. In particular, the abundance of information readily available online has led to the rise of the “self-directed buyer” and the emergence of new ways to develop and qualify potential...

Email marketing and lead generation

Email marketing and lead generation

Email marketing is an effective way to keep potential customers, and already existing customers, engaged and informed. It’s a very effective way to keep businesses and their customers connected, by delivering important information as and when they need it most. What...

Chatbots in 2019

Chatbots in 2019

You can book flights, order food, and get recommendations from pretty much anything from a chatbot in 2019. They are now a very apparent part of how consumers communicate with brands and businesses and will continue to grow and develop over the second half of 2019 and...

Top 10 Tips on Mobile Marketing

Top 10 Tips on Mobile Marketing

As marketers, we know that effective mobile marketing is no longer an added extra, but an absolute necessity in today's growing digital world. We are a world of scrollers, swipers and tappers and we use our mobile phones for just about everything. You can get in front...

How to Create the Perfect Landing Page: A Checklist

How to Create the Perfect Landing Page: A Checklist

A landing page is one of the most essential elements of lead generation and can help turn lots of visitors to your site into paying customers. By directing your potential customers to specific landing pages via ads, social media campaigns or email newsletters, you can...

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