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As the crisis of Coronavirus (COVID-19) worsens in the UK and beyond, many brands and their people are suffering. Big brands such as Uber and Apple are feeling the fear, with reports of revenue losses because
It’s an exciting time here at Zymplify HQ. We’re celebrating our recent Google Technology Partner status, and enjoying the excited rush of new clients and new team members. Another huge cause to celebrate is the recent
Northern Ireland based Zymplify says new partnership with Google will enhance its customer’s experience. Fast growing software as a service (SaaS) company Zymplify announced an exciting new collaboration with Google that sees Google Ads directly integrated
Lead generation trends change all the time. It’s important to stay up to date with what people are currently interested in so that you can create the most seamless and organic lead generation strategy possible. In
What is Lead Scoring? According to Wikipedia, the definition of lead scoring is, ‘a methodology used to rank prospects against a scale that represents the perceived value each lead represents to the organisation. The resulting score
If you’ve been in sales for any length of time, you’ve probably heard the term “elevator pitch”. You may have wondered, what exactly is an elevator pitch.
You can book flights, order food, and get recommendations from pretty much anything from a chatbot in 2020. They are a very apparent part of how consumers communicate with brands and businesses and will continue to
It is essential to remain competitive in this ever-expanding digital landscape we live in, and one way to do that is engaged with multichannel marketing effectively. It refers to the combination of direct and indirect communication
Marketing campaigns have changed over the years and we now look to new and improved techniques as opposed to traditional methods. Inbound marketing campaigns were introduced in recent years and have become more and more important
