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What is multi-channel marketing? Multi-channel marketing refers to brands participating in marketing activities and selling their products or services in more than one channel. Unless your target audience has incredibly specific habits, and only use one
Email often serves as the backbone of engaging marketing campaigns. Billions of people use email daily, making it one of the most effective marketing channels when it comes to reach and ROI. It can come in
Buyer Intent Data is the secret sauce to lead generation in 2019 – secret being the keyword. Not everyone has tapped into the multitude of benefits it can bring you and your business in today’s highly
[et_pb_section admin_label=”section”] [et_pb_row admin_label=”row”] [et_pb_column type=”4_4″][et_pb_text admin_label=”Text”]Building up your followers on social media is a key goal for many companies. A strong presence on social media can dramatically raise the profile of your brand, as well
Find out how NavaTalk used Zymplify to grow their Digital Marketing Agency. NavaTalk had the in-house skills to do all of this, but they didn’t have the capacity to do this on their own and so
Buyer Intent Data and our catalogue of Reveal Tools are some of the latest developments we have added to the Zymplify platform. In this short blog post, we’re going to introduce you to G2 Reveal, and
There are now almost 4 billion email users worldwide. The number of business emails sent and received is expected to be more than 319 billion in 2021. For B2B audiences, email ranks third amongst the most
Only 33% of B2B companies are using blogs, despite 77% of internet users reading them regularly. Studies have shown that internet users in the US spend 3 x more time on blogs than they do on email. This
Our VP of Sales, Steve Lesser, and his thoughts on the changes in sales and marketing since he started his career in the early 80s.
If you’re weighing up the advantages and disadvantages of using marketing automation for your digital agency, then we are here help you solidify your decision and move your marketing and sales efforts into the 21st century.
