Chatbots in 2020
You can book flights, order food, and get recommendations from pretty much anything from a chatbot in 2020. They are a very apparent part of how consumers communicate with brands and businesses and will continue …
Webinar | Mindblowing Multichannel Marketing
Listen now, on-demand. Are you tired of spinning lots of different plates? Logging in and out of different platforms and trying to correlate your marketing statistics? We get it, we’ve been there too. Managing multi-channel …
How to Manage Your Multichannel Marketing
It is essential to remain competitive in this ever-expanding digital landscape we live in, and one way to do that is engaged with multichannel marketing effectively. It refers to the combination of direct and indirect …
Inbound Marketing 101
Marketing campaigns have changed over the years and we now look to new and improved techniques as opposed to traditional methods. Inbound marketing campaigns were introduced in recent years and have become more and more …
Webinar | The Power of Marketing Automation
Listen now, on-demand. As the digital marketing landscape constantly develops and expands, it can be incredibly overwhelming for digital marketers to stay on top of everything. There are only so many hours in the day! …
Top Tips for Creating an Effective Digital Marketing Budget
If you’re a start-up or a small business that’s trying to get to grips with your marketing budget, then we are certain you have asked yourself this question in recent months. Are you spending enough …
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Top B2B Lead Generation Techniques
Just like everything with digital marketing, lead generation trends change all the time. It’s important to stay up to date with what people are currently interested in so that you can create the most seamless …
Lead Conversion Made Easy Using Marketing Automation
Seventy-four per cent of marketers who have adopted a customer journey strategy agree that it has positively impacted overall customer engagement. As the path to conversion has become more complex, the ability to connect with …
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G2 Intent Guide
Our G2 Reveal tool helps you get the most out of your buyer intent data by quickly appending the buyer intent data that you get from G2, to include…
G2 Reveal Tool
What is Zymplify's G2 Reveal tool? Find out all you need to know in our guide. Our G2 Reveal tool helps you get the most out of your buyer intent data by quickly appending the …