Category: Marketing Automation

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How to Manage Your Multichannel Marketing

It is essential to remain competitive in this ever-expanding digital landscape we live in, and one way to do that is engaged with multichannel marketing effectively. It refers to the combination of direct and indirect communication

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Perfecting your email strategy

Email often serves as the backbone of engaging marketing campaigns. Billions of people use email daily, making it one of the most effective marketing channels when it comes to reach and ROI. It can come in

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