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Imagine Your Sales Funnel Looked Like This
A sales funnel is a process that helps turn prospects into leads and finally into a customer. It is simply the steps a person takes to become a customer. What are the stages? Awareness A simple

Content Hubs: What are they and why are they so important?
Where do you store your content? Your marketing team is putting it’s strategy into play, with the content being created for social and various marketing campaigns being shared – but wait. Where does all this fantastic

The Content Stylist – Case Study
Content Marketing Agency The Content Stylist is a marketing agency supporting its clients to grow andscale through bespoke content creation that’s on message and on-brand. They then go on to support their client’s with content marketing

3 Ways to Grow Your Business, Not Your Payroll
Uncertain times can cause stressful situations for business owners. Re-thinking job roles, scaling down and closing offices to maintain working from home can mean a reduction in overheads and staff costs. When businesses think about their ROI

8 things to consider before using Marketing Automation
When it comes to picking a sales and marketing automation platform, there are so many on the market. Unless you’re a marketing expert, some of the platforms can seem daunting and it can be an overwhelming

How SecureAuth Made £250,000 in 3 Months with Marketing Automation
Hit The Nail On The Head Of Every Potential Prospect When SecureAuth contacted Zymplify to help with the marketing efforts they didn’t expect the outcome they would receive. The Cybersecurity platform wanted a return on their

How Agencies Have Been Using Marketing Automation to Manage Multiple Accounts
A successful marketing agency needs a solid foundation to work from. Managing numerous clients and accounts, all with the same goal but different objectives, can be challenging and require a lot of man-hours and preparation. Every

Buyer Intent Guide
Buyer intent data – the secret sauce to exponential growth. With buyer intent data, there is a more effective way to ensure that you get the high quality leads that you need. Using buyer intent, you

Your Customer Is Your Best Influencer
Your customers have access to an untouched area Marketing Professionals only dream about. Research has shown that influencer marketing can be one of the most effective ways to grow your business, through awareness and targeted promotion.