It can feel like a minefield navigating the various metrics used to benchmark our progress, but understanding the trajectory of our results is a powerful method for setting up your marketing plan for success. Essentially, …
Back To The Future: The Marketing Metrics That Give You Results Read More »
A quick Google search results in a ton of articles and research on the divide between sales and marketing, especially in B2B environments. As far back as 2006, Harvard Business Review published an article titled …
The digital era has changed life as we know it with the big headache being how we keep on top of it all. Manufacturers use automated processes and robotics in production. Search engines give us …
Effective marketing needs resources and time, marketers have to balance tight budgets and timescales while being judged on their results – sound familiar? As a marketer you want the best of both worlds, you want …
Marketing: Nevermind Doing It Right vs Fast – do Both Read More »
Webinar | Power-Up Your Business with G2 Buyer Intent and Zymplify Date: 27 May 2020 Time: 3pm GMT In this session, you will find out how to power-up your business with G2’s buyer intent …
Webinar | Power-Up Your Business with G2 Buyer Intent and Zymplify Read More »
Make Your Marketing Agency Stand out from Your Competitors. As a digital agency, your number one priority is always going to be your clients. The tools you pick to use within your business should …
Webinar | Grow Your Agency Without Growing Your Team | Watch Now, On Demand Read More »
It’s likely that, right now, you are planning for a bounceback in a post-pandemic landscape. This indeed could involve an entire range of tasks, preparation, and implementation at the top-level of your organisation, which results …
Automation Or Bust – Time to Harness Your Data & Make Sales Read More »
In this summit you will discover from industry experts how your business can use technology and online presence to grow out of the pandemic. We’ll specifically be covering Intent Data and how the approach to buying data is changing.
As we become increasingly adept at navigating the challenges of the current climate, businesses are gearing up for a reimagined way of buying and interacting with potential products and services. Whilst there’s no doubt that …
What’s Been the Impact of COVID-19 on Buyer Intent? Read More »
Sales & working remotely has always been somewhat at odds with one another. Skeptics will say that salespeople working alone & remotely is a recipe for failure, but research indicates that remote sales boost productivity, …
The Importance of Sales Activity Management in a Remote Working World Read More »
