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When I first started selling in the software business back in the 1980’s (I know, prehistoric times), there were what were termed 'influencers' who helped sway potential buyers towards specific products based on their reporting on technology
This blog has been written by our VP Finance and Data, Michael Green.  Are you a G2 customer with a buyer intent package, who is struggling to understand the best way to utilise this data?
Get in front of G2 intent prospects within minutes!  What is G2?  For anyone unfamiliar with G2, it’s a B2B peer review website – think about it as TripAdvisor for software and professional services
Watch this webinar now Scale your business, fast – with Zymplify and G2. Having a G2 profile allows you to position your business directly in front of your target audience when they are ready to buy.
As a high growth software company, ensuring a steady flow of leads is one of the most pressing issues that Zymplify tries to address on a daily basis. We have been a customer of G2 for
This blog has been written by our VP of Sales, Steve Lesser. Here’s what Steve has to say about G2 Buyer Intent powered by Zymplify, during this current climate: If you are like me and have
Is your website on point? That’s probably a question you’ve read countless times on blogs like this, but what does it actually mean? It’s so vague and all encompassing that beginning to review your website has
We are certainly living in uncertain times. In the blink of an eye, the world has gone from full speed ahead to slamming on the brakes across many industries. No one could have predicted the impact
G2 is the world’s biggest tech marketplace, where businesses can research and review millions of companies to make better buying decisions when selecting software to meet their business needs. How can you stand out when someone is researching your
“Content is King” – Bill Gates, 1996. It was true then and even more so today. Content really is the core of a compelling, winning marketing strategy. There should be lots of it, tailored to meet
